@BellaSanteSpas Instagram Account Before & After Transformation

CLIENT SUCCESS highlights

• 164% increase in follower growth from 2018-2022

• Expanded use of Instagram For Business Features

• Cohesive and value-focused social media feed

• 2x Editorial features published in Boston Magazine

• Increased Brand Awareness and Perception Value

• Increased Bookings & Business Revenue Growth

• Alignment between digital and in-person experience

• Enhanced customer service communication

• Stronger Team Morale: featured top talent in content

• Built a loyal and engaged community fanbase

• Increase in User-Generated Content

• Highly targeted lead generation pipeline

• Increased website traffic from Social Media

CLIENT SUCCESS highlights

• Cohesive and engaging Social Media Content Feed

• Increased account engagement and brand trust with audience

• Activated Instagram Shopping to create “shoppable posts” for followers

• Accelerated Follower Growth using data-driven content strategies

• Knowledge of how to run high-performing Paid Media Ads

• Launched 5x successful Instagram Live Shopping Events

CLIENT SUCCESS highlights

• Generated 6x online orders within first week of Website launch

• +52.8% increase in follower growth within first month

• 45% of total reach generated from Facebook & Instagram Ads

• 18,000 Accounts Reached from Reels (55% of total reach)

• 6,867 YouTube Video Views within first month

• Generated an online sale from Twitter using my social strategy

• Landed first Boutique Wholesale Order within first month

• Developed first Influencer Partnership with TikTok Influencer

CLIENT SUCCESS highlights

• 23.1% increase in organic Instagram follower growth within the first month with only a few posts

• 60 Shares, 113 Likes, and 49% Engagement Rate generated on first Team Intro feed post

• 50% of accounts reached in their top post came from using strategic Hashtags

• The Reel I filmed and produced for The Fantastic Catering made up 81% of their total accounts reached the first month (and reached 7x their follower count) with 1,497 total views

• 88 New Website Taps from Instagram Profile within the first month

• Increase in Instagram DM service request inquiries

CLIENT SUCCESS highlights

• Set-up Instagram Shopping so followers can tap to shop products directly from Instagram

• Helped strategize a 35% profit margin increase leading to higher net profit per order

• Increased Visibility: 18,187 Total Views from Reels I produced and/or edited

• 2 Reels I filmed of myself styling the jewelry made up 24% of total Reel views!

• Became a Brand Partner selling on Wolf & Badger’s Global e-Commerce Platform

• Generated over $700 in sales at a two-hour women in business event I co-hosted for THE DEN

• Generated 3x Wholesale Accounts in MA using Brand Catalog I designed

• Established Influencer Marketing Program

• Secured first Influencer Partnership with Boston-based Fashion Stylist @styledbyflorencia